The advent of aromatic stamps began in 1973 when Bhutan released a set of six rose scented stamps. The fragrance was estimated to last for a couple of months.
Switzerland (2001 Swiss chocolate), Britain (2001 eucalyptus by Royal Mail), Hong Kong (2001 green tea), New Zealand (2004 magnolia), Thailand (2006 rose), Australia (2006 rose) and China (2007 Sweet ‘n’ Sour pork) joined this innovation a few years later.
India released its first aromatic stamp on 13 December 2006. About 3 million commemorative stamp of Rs 15, featuring an elephant were released by India Post. As the denomination is too high for local postage, these stamps were used to send letters internationally.
These stamps were sold out within 15 days.
The following year, on 7 February 2007, the postal department again issued four varieties of rose scented stamps: Jawahar, Neelam, Delhi Princess and Bhim with face value of Rs 5 each, followed by a hattrick year of issuing scented stamps by releasing jasmine scented stamps on April 26, 2008.
The latest edition of scented stamps was released on 23 April 2017, when India issued 200,000 coffee scented stamps with a denomination of Rs 100 each.
Brazil, United Arab Emirates, Portugal, Poland, are among other countries that have issued coffee scented stamps.
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